Shareholders
of the acquired company tend to capture all the gains
of the deal
Most
buyers overpay to get deals done. BusinessWeek studied
302 transactions from June, 1995, to September, 2001,
and found that buyers lost 61% of the time. It's not
that most mergers and acquisitions don't deliver
efficiency gains or make strategic sense. It's because
after the deal is done, the post-merger integration is
not well planned nor executed.
How
can a CEO motivate a workforce during a major business
transformation?
By talking about
transformation in the context of how an employee's job
will change, what they will be held accountable for
and how their performance will be
assessed.
CEOs bear the blame
for failed business transformations, yet many fail to
realize the root causes of that failure. Frequently, a
CEO will think he or she has made the case for a
business transformation, only to find out later that
no one bought the rhetoric.
Employees, after
years of service, arguably end up knowing more about
what works and what doesn't--but senior management
rarely solicits their opinions on how a business
transformation will affect their work
processes.
"The impacted group
needs to be involved early in the process of
transformation," says Jeanie Daniel Duck, author of
"The Change Monster" (Three Rivers Press, 2002).
"Their opinions of the real barriers need to be
understood thoroughly, and the overarching goal of the
new strategy, whatever it is, should be to solve their
problems in a way that works best for them. While a
new strategy is predicated on a company's business
performance issues, you will not get traction if you
don't consider the human performance issues. Besides,
you may end up spending a lot of money to fix
something that wasn't broken to begin
with."
The
deal is only as good as its implementation
Some CEO's are
creating all-star teams to assist with their post
merger management. Creating value starts by first
getting strangers to trust each other and then
becoming effective team players in the new corporate
culture.

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